This time of year, I am looking forward to attending the 12th Annual Bridge Conference in Maryland where I”ll meet with various nonprofits regarding their call center strategies. Having previously attended as Listen Up Español, we are excited to let our nonprofit colleagues know about our new services available in English and Spanish, as well to introduce them to our new company name and logo. 

ListenTrust has been working with the nonprofit industry for more than ten years and we have some tricks up our sleeves that really bolster nonprofit efficacy by helping them gain an increased number of loyal donors. While we previously only managed Spanish language calls for nonprofits targeting the U.S. Hispanic market, we are now taking calls in English throughout the United States and Mexico. As a trusted partner for Hispanic marketing and Direct Response television campaigns in Spanish, we’re now managing bilingual campaigns and we’re kicking butt in English. 

ListenTrust agents have the unique ability to help nonprofits increase their donor pool, a direct result of the effort we put into our intensive agent training process during the initial onboarding of our clients. To make the campaign work seamlessly and to make callers more comfortable, we intensively train our agents to adapt to the nuances of the nonprofit so they can become true brand ambassadors. We even send our agents to the client’s location to help fully integrate them into the nonprofit culture so they can master the brand messaging and reflect the mission and values of the organization as a true brand representative once they return to the center and begin taking donor calls. 

We have worked with nonprofits on various types of campaigns such as one-time radio campaigns, telethon events, ongoing donor campaigns or other events where there might be a spike in calls. To deliver the highest quality on each campaign, we even route calls based on agent performance, a strategy that helps us get more conversions by utilizing our best agents. 

As we implement these strategies, we always aim to be a flexible partner that helps our nonprofit clients gain donors and reach their fundraising goals in the most valuable way. 

Do you need help managing donation calls? Contact Randall Anderson, COO, at randerson@listentrust.com.

For more information, contact Tom Sheppard, VP Business Development, at: tsheppard@listentrust.com.